TY  - BOOK
AU  - Lehmann Donald , Winer Russell S
TI  - Product Management
SN  - 9780070603486
U1  - 658.72 LEH/WIN 
PY  - 2005///
CY  - New Delhi
PB  - Tata Macgraw Hill
KW  - Management Production And Operations (F-29)
N2  - The Book Employs A Hands-On Approach That Gives The Readers A Direct Insight Into How Product Management Works In Diverse Markets. The Book Also Covers Decision-Making Approach, Some Internet Examples, And First-Rate Authorship
ER  -