TY  - BOOK
AU  - Lindgreen Adam
TI  - Relationship Marketing : Design Implementation And Monitoring
SN  - 8178815869
U1  - 658.802 LIN 
PY  - 2005///
CY  - Hyderabad
PB  - Icfai Press
KW  - Management Customer Relationship (F-7)
N2  - This Book Covers Case Findings Wherein Comparisons Between Two Particular Agricultural Product Sectors In Britain And New Zealand Are Made And Insights Drawn Out. Various Issues Like Relationship Marketing, Its Implementation As Well As The Monitoring And
ER  -