TY  - BOOK
AU  - Icfai Press
TI  - Case Studies In Customer Relationship Management
SN  - 8189410083
U1  - 658.812 ICF 
PY  - 2005///
CY  - Hyderabad
PB  - Icfai Press
KW  - Management Customer Relationship (F-7)
N2  - This book contains 10 Case Studies dealing with different aspects of Customer Relationship Management.
ER  -