TY - BOOK AU - Malburg Christopher R TI - All-In-One Business Planner SN - 1558507574 U1 - 658.401 2 MAL PY - 2005/// CY - U S A PB - Adams Media Corporation KW - Management General - (F-55) N2 - Sales & Marketing, Strategy & Operations, Finance & Cash Flow Contents:- 1. Why Plan Your Business, 2. Structuring Your Business Plan, 3. where Is the Company Today?, 4. Setting company Goals , 5. Setting Department Goals, 6. Identifying Capability Gaps, 7. Writing the Business Plans ER -