TY  - BOOK
AU  - Mcdonald Malcolm
TI  - Marketing Plans
SN  - 8176490946
U1  - 658.802 McD 
PY  - 2000///
CY  - New Delhi
PB  - Viva Books Pvt. Ltd.
KW  - Marketing General (G-43)
N2  - How To Prepare Marketing Plans? How To Use Them - Has Explained In Detail In This Book
ER  -