TY  - BOOK
AU  - Kotler Philip
TI  - Kotler on marketing : how to create win and dominate markets
SN  - 9780684860381
U1  - 658.802  
PY  - 1999///
CY  - New York
PB  - Free Press
KW  - Marketing (G-03)
KW  - Marketing management
ER  -