TY - BOOK AU - GRUENWALD, GEORGE TI - NEW PRODUCT DEVELOPMENT U1 - 658.575 PY - 1992/// CY - CHICAGO PB - NTC. BUSINESS BOOKS KW - NEW PRODUCT DEVELOPMENT KW - PRODUCT MANAGEMENT N1 - POPULAR BOOK HOUSE; POPULAR BOOK HOUSE275/93-94/27.7.93; 275/93-94/27.7.93 ER -