TY  - GEN
AU  - Jain Varsha , Sheth Jagdish , Schultz Don E
TI  - Consumer Behavior : A Digital Native
SN  - 9789353437695
U1  - 658.83 JAI/SHE 
PY  - 2019///
PB  - Pearson
KW  - Marketing Consumer Behavior (G-17)
ER  -