TY - BOOK AU - Cato,Ken TI - One hundred thoughts about corporate and brand identity T2 - Design by thinking SN - 9781864706659 (hardback) U1 - 602.75 PY - 2016/// CY - Mulgrave, Australia PB - Image Publishing Group KW - Brand name products KW - Design KW - Graphic design (Typography) KW - Graphic arts KW - Trademarks KW - House brands N1 - Title from cover; "Reference number: 1207"--Title page verso N2 - "This volume contains one hundred thoughts and principles that influenced the identity outcome for corporations and product brands developed by Cato Brand Partners over the past 45 years"--Page [5] ER -