TY  - GEN
AU  - Kotler Philip , Armstrong Gary , Agnihotri Prafulla 
TI  - Principles of Marketing 
SN  - 9789352865611
U1  - 658.8 KOT/ARM 
PY  - 2018///
CY  - New Delhi
PB  - Pearson
KW  - Marketing (G-53)
ER  -