TY - BOOK AU - HIGGINS, DENIS TI - ART OF WRITING ADVERTISING: CONVERSATIONS WITH MASTERS OF THE CRAFT U1 - 659.132 PY - 1989/// CY - U.S.A. PB - NTC BUSINESS BOOKS KW - ART OF WRITING ADVERTISING: CONVERSATIONS WITH MASTERS OF THE CRAFT KW - ADVERTISING N1 - UNIVERSAL; UNIVERSAL BOOK STALL, PUNE97/90/12.5.90; 97/90/12.5.90 ER -