TY - BOOK AU - Joshi,Atul TI - Winning a billion consumers: a disruptive approach for success in India SN - 9789351505570 (pbk. : alk. paper) AV - HD70.I4 J57 2016 U1 - 658 JOS 23 KW - Management KW - India KW - Customer relations KW - Strategic planning KW - Social responsibility of business KW - Success in business N1 - Includes index ER -