TY - BOOK AU - CUTLIP, SCOTT, M. TI - EFFECTIVE PUBLIC RELATIONS U1 - 659.2 PY - 1985/// CY - NEW JERSEY PB - PRENTICE HALL INT. KW - EFFECTIVE PUBLIC RELATIONS KW - PUBLIC RELATIONS N1 - DIMOND BOOK CENTRE; DIMOND BOOK CENTRE5737/8.2.89; 5737/8.2.89 ER -