TY - BOOK AU - Morrison Margaret A AU - Morrison Margaret A TI - Using Qualitative Research In Advertising: Morrison Techniques, andApplications SN - 9781412987240 U1 - 659.1072 PY - 2012/// CY - New Delhi PB - Sage Publications KW - Using Qualitative Research In Advertising: Morrison Techniques, andApplications N1 - 659.1072 N2 - Using Qualitative Research In Advertising: Morrison Techniques, andApplications ER -