TY - BOOK AU - Baker,Michael J. AU - Saren,Michael TI - Marketing theory: a student text SN - 9781473904002 AV - HF5415 .M323744 2016 U1 - 658.8001 23 PY - 2016/// CY - London PB - Sage Publications Ltd KW - Marketing KW - Philosophy KW - History KW - fast ER -