TY  - BOOK
AU  - Feinberg Fred M
AU  - Kinnear Thomas C and Taylor James R
TI  - Modern marketing research : concepts methods and cases
SN  - 9781133191025
U1  - 658.83 
PY  - 2013///
CY  - Australia
PB  - South Western Cengage Learning
KW  - Marketing research
ER  -