TY  - BOOK
AU  - Trias De Bes Fernando and Kotler Philip
TI  - Winning At Innovation: The A-to-F Model
SN  - 9780230343436
U1  - 658.4063 
PY  - 2011///
CY  - NewYork
PB  - Palgrave Macmillan
KW  - Winning At Innovation: The A-to-F Model
N1  - The Word Book Shop, Pune; 1682/ 17/02/2012
ER  -