TY  - BOOK
AU  - RYDER RODNEY D. & MADHAVAN ASHWIN 
TI  - INTELLECTUAL PROPERTY AND BUSINESS 
SN  - 978-81-321-1791-9
U1  - 346-048 
PY  - 2014///
CY  - NEW DELHI
PB  - SAGE 
KW  - LAW INTELLECTUAL PROPERTY RIGHTS (J-3)
N2  - This book demonstrates how companies can deploy their intellectual property not just as legal instruments but also as dominant and powerful financial assets, and as useful arsenal that can boost their business.
ER  -