TY - BOOK AU - SHETH , JAGDISH N TI - LEGENDS IN MARKETING U1 - 658.80092 PY - 2010/// CY - NEW DELHI PB - SAGE PPUBLICATION INDIA PVT. LTD KW - LEGENDS IN MARKETING KW - MANAGEMENT DISTRIBUTION N1 - RADIANT BOOK SERVICE; RADIANT BOOK SERVICE6974 , 26.05.2010; 6974 , 26.05.2010 ER -