TY  - BOOK
AU  - Prahalad,C.K.
TI  - Fortune at the Bottom of the Pyramid: eradicating poverty through profits 
SN  - 9788131730805
U1  - 338.888 
PY  - 2010///
CY  - Noida
PB  - Pearson Education
KW  - Developing Countries
KW  - Non Governmental Organizations
KW  - Economics
ER  -