TY  - BOOK
AU  - ZYMAN , SERGIO 
TI  - END OF ADVERTISING AS WE KNOW IT
U1  - 659.2 
PY  - 2002///
CY  - NEW JERSEY
PB  - JOHN WILEY & SONS INS
KW  - END OF ADVERTISING AS WE KNOW IT
KW  - Marketing
N1  - 6736/14.12.2002; 6736/14.12.2002
ER  -