TY  - BOOK
AU  - SCHIFFMAN LEON
TI  - CONSUMER BEHAVIOR
U1  - 658.834 2  
PY  - 2004///
PB  - PEARSON EDUCATION ( SINGAPORE)PTE. LTD.
KW  - CONSUMER BEHAVIOUR (G-17)
N2  - THIS BOOK FOCUSES ON HOW TECHNOLOGY IS CHANGING THE LANDSCAPE OF COSUMER BEHAVIOR
ER  -