TY  - BOOK
AU  - PRIDE, WILLIAM 
TI  - MARKETING : CONCEPTS AND STRATEGIES
U1  - 658.8 
PY  - 2000///
CY  - CHENNAI
PB  - ALL INDIA PUBLISHER
KW  - MARKETING : CONCEPTS AND STRATEGIES
KW  - Marketing
N1  - SYSTEM SALES437/3.11.2000; 437/3.11.2000
ER  -