TY  - BOOK
AU  - LEWI, HERSCHELL GORDON 
TI  - COMPLETE ADVERTISING AND MARKETING
U1  - 658.8 
PY  - 1998///
CY  - CHENNAI
PB  - EAST WEST BOOKS
KW  - COMPLETE ADVERTISING AND MARKETING
KW  - ADVERTISING
N1  - WRITE CHOICE471; 471
ER  -