The new age of innovation : driving co-created value through global networks
Material type:
TextPublication details: Tata McGrahill Publishing Compamny Limited New Delhi 2008Description: xvi, 278 pages : illustrations; 23 cmISBN: - 9780070248618
- 658.401 PRA
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Symbiosis Institute of Business Management - Hyderabad General | General Book | 658.401 PRA (Browse shelf(Opens below)) | Available | SIBMH-B-2388 |
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"The New Age of Innovation reveals that the key to creating value and the future growth of every business depends on accessing a global network of resources to co-create unique experiences with customers, one at a time. To achieve this, CEOs, executives, and managers at every level must transform their business processes, technical systems, and supply chain management, implementing key social and technological architecture requirements to create an ongoing innovation advantage. This book explains how to accomplish this shift - one where IT and the management architecture form the corporation's fundamental foundation."
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