Life After The 30-Second Spot

By:

Jaffe Joseph

Material type: Text

TextPublication details: John Wiely & Sons New Jersey 2005Description: 284ISBN:

9780471718376

Subject(s):

Marketing Brand (G-10)

DDC classification:

658.827 JAF

Summary: The Book Challenges Marketers And Advertisers To Reinvent Themselves For Markteing'S New Reality And Provides Unique, Practical And Actionable Solutions.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of International Business	658.827 JAF (Browse shelf(Opens below))	Available		SIIB-B-8851

The Book Challenges Marketers And Advertisers To Reinvent Themselves For Markteing'S New Reality And Provides Unique, Practical And Actionable Solutions.

English

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