New products management / Merle Crawford, Anthony Di Benedetto.
Material type: TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006.Edition: 8th edDescription: xx, 540 p. : ill. ; 24 cmISBN:- 0071244336
- 0072961449 (alk. paper)
- 658.5/75 22
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Symbiosis Institute of Design | General Book | 658.575 (Browse shelf(Opens below)) | Available | SID-B-12616 |
Includes bibliographical references and index.
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