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Marketing Research

By: Naresh K. Malhotra.
Contributor(s): Naresh Malhotra.
Material type: TextTextSeries: Marketing Research. Publisher: Delhi Pearson Publication 2016Description: XX, 968 Pages.ISBN: 9789332555693.Subject(s): Naresh MalhotraDDC classification: 658.83 / Mal
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658.8 SIU-DB-620 Marketing Management 658.8 SIU-DB-621 Marketing Management 658.81 SIU-DB-611 Sales and distribution management text and cases 658.83 / Mal SIU-DB-629 Marketing Research 658.83 / Mal SIU-DB-630 Marketing Research 658.8342 SIU-DB-613 Consumer Behavior 659.2 SIU-DB-612 Advertising and Integrated Marketing Communications

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Other editions of this work

Marketing Research An Applied Orientation by Malhotra Naresh K ©2002
Marketing Research : An Applied Orientation by Malhotra Naresh K ©2005
Marketing Research by Malhotra Naresh K ©2007
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