The riddle : where ideas come from and how to have better ones

By:

Razeghi, Andrew

Material type: Text

TextPublication details: Jossey-Bass, 2008. San Francisco, Description: v, 249 pagesISBN:

9780787996321

Subject(s):

DDC classification:

153.35 RAZ

Summary: While organizations claim to value creativity, they are often at a loss when attempting to conjure up novel ideas, particularly in a world where technology has made information readily available to everyone. As a result, leaders ask, "Where will the next big idea come from?" In response, they allocate significant resources for innovation; however the source of creative inspiration has remained a mystery. Science has shown that it's possible to create conditions under which the mind is more prepared to have insights, or "a-ha! moments."

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of Business Management - Hyderabad General	General Book	153.35 RAZ (Browse shelf(Opens below))	Available		SIBMH-B-8127

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Previous	153.35 ALE Megacreativity : five steps to thinking like a genius	153.35 DEB Lateral thinking: an introduction	153.35 GEL How to think like Leonardo Da Vinci : seven steps to genius every day	153.35 RAZ The riddle : where ideas come from and how to have better ones	153.35 SMI The imaginary world of	153.4 BUZ The mind map book: how to use radiant thinking to maximize your brain's untapped potential	153.4 VOL Super brain: 101 easy ways to a more agile mind	Next

While organizations claim to value creativity, they are often at a loss when attempting to conjure up novel ideas, particularly in a world where technology has made information readily available to everyone. As a result, leaders ask, "Where will the next big idea come from?" In response, they allocate significant resources for innovation; however the source of creative inspiration has remained a mystery. Science has shown that it's possible to create conditions under which the mind is more prepared to have insights, or "a-ha! moments."

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