Type now : a manifesto ; plus, Work so far / Fred Smeijers.

By:

Smeijers, Fred

Contributor(s):

Smeijers, Fred. Work so far

Material type: Text

TextPublication details: London : Hyphen, 2003.Description: 142 p. : ill. (some col.), ports. ; 23 cmISBN:

0907259243 (pbk.) :

Subject(s):

DDC classification:

686.224 22 SID-B-9872

Summary: With the desktop publishing revolution of the 1980s, typographic design came within the reach of anyone with a home computer. Since that time, we have seen a boom in the production of new fonts. This book takes stock of what was achieved during this protean period. Smeijers, a first-generation digital type designer, knows the possibilities of computer technology, but nevertheless argues for the continuing validity of the traditional skills of drawing and shape-making. He suggests that the trends of the recent past are already exhausted. As new industry standards are introduced, font design must again become a job for engineers rather than self-trained designers. The book concludes that the number of new fonts being introduced must be reduced, and it ends with a proposal for a new "moral code" for type designers.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of Design On Display	686.224 SID-B-9872 (Browse shelf(Opens below))	Available		SID-B-9872

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Previous	686.224 SID-B-11592 1000 Fonts: From Albertus to Zupra Sans	686.224 SID-B-7549 Letter Fountain: The Anatomy of Type ( on printing type)	686.224 SID-B-8709 Digital Fonts : The Complete Guide To Creating Marketing And Selling	686.224 SID-B-9872 Type now :	686.225 Indesign Cc: Visual Quickstart Guide	686.225 2 SID-B-9666 Newspaper Layout & Design: A Team Approach	686.2252 Layout Index	Next

Published on the occasion of an exhibition at the Royal Academy of Art, The Hague as part of the second Gerrit Noordzji Prize.

With the desktop publishing revolution of the 1980s, typographic design came within the reach of anyone with a home computer. Since that time, we have seen a boom in the production of new fonts. This book takes stock of what was achieved during this protean period. Smeijers, a first-generation digital type designer, knows the possibilities of computer technology, but nevertheless argues for the continuing validity of the traditional skills of drawing and shape-making. He suggests that the trends of the recent past are already exhausted. As new industry standards are introduced, font design must again become a job for engineers rather than self-trained designers. The book concludes that the number of new fonts being introduced must be reduced, and it ends with a proposal for a new "moral code" for type designers.

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