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Open boundaries : creating business innovation through complexity

By: Contributor(s): Material type: TextTextPublication details: Perseus Books, Reading, Mass, 1998.Description: xvi, 232 pages: illustrations; 25 cmISBN:
  • 9780738201559
Subject(s): DDC classification:
  • 658.406 SHE
Summary: "Open Boundaries introduces a practical vocabulary to help managers understand, analyze, and nurture the creative process by eschewing linear "cause-and-effect" approaches to decision making in favor of an approach that thrives on ambiguity and unpredictability. Showcasing the pioneering efforts of such organizations as Xerox-PARC, Applied Biosystems, Patagonia, and the United States Marine Corps, the authors vividly illustrate the power of complexity thinking in action - from creating new markets to establishing new ways of spreading emerging knowledge throughout the company."
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"Open Boundaries introduces a practical vocabulary to help managers understand, analyze, and nurture the creative process by eschewing linear "cause-and-effect" approaches to decision making in favor of an approach that thrives on ambiguity and unpredictability. Showcasing the pioneering efforts of such organizations as Xerox-PARC, Applied Biosystems, Patagonia, and the United States Marine Corps, the authors vividly illustrate the power of complexity thinking in action - from creating new markets to establishing new ways of spreading emerging knowledge throughout the company."

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