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Itc Diversification Strategy

By: Preethi D; Diversification Strategies; Itc; Various.
Material type: TextTextSeries: WWW.ICMRINDIA.ORG. Publisher: Hyderabad ICMR 2004Edition: BSTR040.Description: 16.Subject(s): Diversification strategies ; synergiesDDC classification: 658.401 2 Summary: The case ITc diversification stratgy gives an overview of ITC's diversification into related and unrelated areas in recent years . The case presents an overview of the cigarette industry in india and gives a detailed account of the areas which ITC has di
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Business Strategy

The case ITc diversification stratgy gives an overview of ITC's diversification into related and unrelated areas in recent years . The case presents an overview of the cigarette industry in india and gives a detailed account of the areas which ITC has di

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