Copycats : how smart companies use imitation to gain a strategic edge / Oded Shenkar.
Material type:
- 9781422126738 (hbk. : alk. paper)
- 1422126730 (hbk. : alk. paper)
- 658.4063 22 39825
- HD41 .S54125 2010
Contents:
Fat copycats -- The science and art of imitation -- The age of imitation -- The imitators -- Imitation capabilities and processes -- Imitation strategies -- The imovation challenge.
Item type | Current library | Call number | Status | Date due | Barcode |
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Symbiosis International University Central Library | 658.4063/SHE 39825 (Browse shelf(Opens below)) | Available | siu-b-39825 |
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658.4063 SHE 2727 SMART THINGS TO KNOW ABOUT INNOVATION AND CREATIVITY | 658.4063 SHE 33737 Innovation Express | 658.4063 SHE 33745 Creating Innovative Culture | 658.4063/SHE 39825 Copycats : | 658.4063 SHE 9816 ASSERTIVENESS SKILLS | 658.4063 SHI 4315 CREATIVITY IN MANAGEMENT | 658.4063/SKA 39719 Innovation to the core : |
Includes bibliographical references and index.
Fat copycats -- The science and art of imitation -- The age of imitation -- The imitators -- Imitation capabilities and processes -- Imitation strategies -- The imovation challenge.
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