ADVERTISING MANAGEMENT (Record no. 8940)

MARC details
000 -LEADER
fixed length control field 00565nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 8940
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name AAKER, DAVID
245 ## - TITLE STATEMENT
Title ADVERTISING MANAGEMENT
250 ## - EDITION STATEMENT
Edition statement 4TH
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc NEW DELHI
Name of publisher, distributor, etc PRENTICE HALL
Date of publication, distribution, etc 1995
300 ## - PHYSICAL DESCRIPTION
Extent IX,593
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 125
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
505 ## - FORMATTED CONTENTS NOTE
Miscellaneous information UNICATE
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source UNICATE, PUNE2451/2.9.95
Additional physical form available note 2451/2.9.95
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title ADVERTISING MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ADVERTISING
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title ADVERTISING MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 12/09/1997 175.00 10371 1 1 659.11 AAK 10371 SIU-B-10371 03/04/2014 29/11/2013 03/06/2012 Books