Branson : behind the mask (Record no. 508302)

000 -LEADER
fixed length control field 01459cam a22001814a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120326s2012 enka b 001 0beng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780571297108
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.04092
Cutter BOW
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bower, Tom
245 10 - TITLE STATEMENT
Title Branson : behind the mask
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc Faber & Faber
Date of publication, distribution, etc 2014
300 ## - PHYSICAL DESCRIPTION
Extent xix,433 p., [16] p. of plates :
Other physical details ill. ;
Dimensions 20 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 400-415) and index.
520 ## - SUMMARY, ETC.
Summary, etc <br/>"The image remains pristine: a charismatic high-school dropout turned billionaire, whose stratospheric rise and daring exploits have won him millions of enduring admirers and made him a model for aspiring entrepreneurs throughout the world. But is this story still credible? Over the last decade, has Branson matched the expectations perpetuated by Virgin's relentless publicity machine? Or have we all been seduced by a brilliant showman? In his most explosive book to date, Tom Bower, bestselling biographer of Simon Cowell, Bernie Ecclestone, Conrad Black and Robert Maxwell, dares to explore the reality of the Branson empire. In doing so, he unravels the gripping story of his recent activities - from the astonishing success of mobile phones to his troubled airlines and his long delayed plan to send multimillionaires into space - and asks whether he really remains Britain's heroic buccaneer."
600 10 - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Branson, Richard.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Businessmen
Geographic subdivision Great Britain
Form subdivision Biography.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type
          Non-fiction Symbiosis Institute of Business Management - Hyderabad Symbiosis Institute of Business Management - Hyderabad General 2015-08-26 World Book Links 599.00 338.04092 BOW SIBMH-B-3621 2019-08-22 Books