Building Brand Value (Record no. 271372)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00362nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 141015s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 70583226 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Item number | Par |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | "Parameswaran, M G" |
| 245 ## - TITLE STATEMENT | |
| Title | Building Brand Value |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2006 |
| Name of publisher, distributor, etc | Tata McGraw-Hill Pub |
| Place of publication, distribution, etc | New Delhi |
| 365 ## - TRADE PRICE | |
| Price type code | Rs. |
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Publishers' compressed title identification | 545 |
| Detailed date of publication | 2/10/2006 |
| Availability status code | Popular Book House |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis Institute of Management Studies | Symbiosis Institute of Management Studies | SIMS-8/6.7 | 24/02/2006 | 350.00 | 658.827 Par | SIMS-B-12745 | 23/03/2017 | 23/01/2015 | Books |