Evaluating public relations : (Record no. 256022)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01031cam a2200301 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 18069946 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20141218115808.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140317s2014 enk b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2014008707 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749468897 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Description conventions | rda |
| Modifying agency | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD59 |
| Item number | .W325 2005 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 WAT |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Watson, Tom, |
| Dates associated with a name | 1950- |
| 245 10 - TITLE STATEMENT | |
| Title | Evaluating public relations : |
| Remainder of title | a guide to planning, research and measurement / |
| Statement of responsibility, etc | Tom Watson, Paul Noble. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Third edition. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 199 pages ; |
| Dimensions | 24 cm. |
| 490 0# - SERIES STATEMENT | |
| Series statement | PR in practice |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public relations |
| General subdivision | Evaluation. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public relations |
| General subdivision | Evaluation |
| Form subdivision | Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Noble, Paul, |
| Dates associated with a name | 1955- |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Collection code | Cost, replacement price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Symbiosis Center for Media & Communication, Vimannagar | Symbiosis Center for Media & Communication, Vimannagar | 22/06/2019 | 263 | 1995.00 | 659.2/WAT | SCMC-B-5577 | 22/06/2019 | 22/06/2019 | Books | General Book | 2850.00 | |||||
| Dewey Decimal Classification | Symbiosis International University Central Library | Symbiosis International University Central Library | 18/12/2014 | Book Paradise | 3112.96 | 659.2 WAT | SIU-B-49312 | 18/12/2014 | 18/12/2014 | Books |
