Marketing Management : comprehensive text, corporate insights, best practices, case studies (Record no. 131188)

000 -LEADER
fixed length control field 00697nam a2200229Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150707130439.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131108s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788125942597
040 ## - CATALOGING SOURCE
Language of cataloging
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KUM/MEE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar Arun
245 ## - TITLE STATEMENT
Title Marketing Management : comprehensive text, corporate insights, best practices, case studies
250 ## - EDITION STATEMENT
Edition statement 2
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Vikas Pub House
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Extent 942
365 ## - TRADE PRICE
Price note RS
520 ## - SUMMARY, ETC.
Summary, etc Marketing Management : Comprehensive Text,Corporate Insights,Best Practices,Case Studies kumar Arun,Meenakshi N vikas Pub House 9788125942597
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
          Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru SIBMB-11B 2013-09-24 595.00 2 658.8 KUM SIBMB-B-008729 2020-01-16 2019-12-10 2013-11-08 Books