Rise of rural consumers in developing countries :
Mahajan, Vijay, 1948-
Rise of rural consumers in developing countries : harvesting 3 billion aspirations / Vijay Mahajan with Kathy Warbelow. - New Delhi Sage Publications India Pvt Ltd 2016 - xxv,168 pages ; 25 cm
Includes bibliographical references and index.
9789386042323 (hardback : alk. paper)
2016029026
Consumers--Developing countries.
Rural population--Developing countries.
Consumption (Economics)--Developing countries.
HC59.72.C6 / M34 2016
339.47091724 / 42816
Rise of rural consumers in developing countries : harvesting 3 billion aspirations / Vijay Mahajan with Kathy Warbelow. - New Delhi Sage Publications India Pvt Ltd 2016 - xxv,168 pages ; 25 cm
Includes bibliographical references and index.
9789386042323 (hardback : alk. paper)
2016029026
Consumers--Developing countries.
Rural population--Developing countries.
Consumption (Economics)--Developing countries.
HC59.72.C6 / M34 2016
339.47091724 / 42816
