Stop, Think, Go, Do: How Typography and Graphic Design Influence Behavior

Steven Heller , Mirko Ilic

Stop, Think, Go, Do: How Typography and Graphic Design Influence Behavior - Rockport Publishers 2012 - 224p.

his revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you’ll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and transform.

9781592537662


Stop, Think, Go, Do: How Typography and Graphic Design Influence Behavior


Stop, Think, Go, Do: How Typography and Graphic Design Influence Behavior

741.6 / SID-B-8044